Sales

what are back-end profits

What Are Back-end Profits And Why You Should Care

What Are Back-end Profits and Why Should You Worry About Them? Putting more emphasis on back-end profits is crucial to ensure greater profitability. With back-end profits, you can boost your bottom line and ensure your business thrives well into the future. Unfortunately, many businesses today focus solely on front-end sales, meaning they want to make …

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How To Use Psychology for Increasing Sales

17 Ways to Use Psychology for Increasing Sales People love to think they make their purchases based on logic, but in reality it’s all about their cognitive biases subconsciously making their decisions for them. Remember that over 95{495e61a8be0728ba5e4172c16a68a1b05f8df91b32cf783b0a6ac5a97f0ba813} of purchasing decisions are emotional, not rational. Marketing is about influencing the prospect in one direction or …

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Learn How to Set Prices for Your Information Products

How to Set Prices for Your Information Products The prices for information products are largely determined by the product owner. That’s far more freedom than that of a book on the shelf at a major retailer. Print books have to make enough to pay the author, editor, printing, marketing, publisher profit and cut to the …

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