Getting feedback is important to determine if any part of your course needs improving. Feedback is essential for moving forward and can help you build valuable dialogue with your students.
Negative feedback is better than no feedback. When you don’t have any feedback, you don’t know what needs changing or where the problems exist in your course. There are many advantages of getting feedback and many ways to get student feedback.
Benefits of Feedback
- Testimonials for your course you can use to display in your sales copy.
- Showing you where your course needs improvement.
- Shows where students had trouble with a lesson.
- Shows where students received the most help.
- Let’s you determine which type of content works best for the course topic.
Getting Feedback
- Create surveys for your students to fill out when they complete your course.
- Ask students for feedback in your Facebook group.
- Ask students for feedback in an email.
- Use headlines, titles, or phrases like:
- Take our short survey
- We would like to hear from you
- What did you think of the course?
- Ask each student to send in a summary of their experience.
- Monitor and respond to posts in your community during and after each training session.
- Send out post-course quiz about the training.
- Host a live feedback event where students give you feedback. You can do this on Zoom, Facebook live or any other video conferencing tool.
What to Ask
Here are a few things to consider when you ask for feedback, regarding the students’ experiences pertaining to this particular course. Include questions about the course’s structure, including sequence and flow, how engaging each section was and clear separation in the units.
- Find out about the content. Were there enough audio and video files to make the topic clear? Was the content consistent and of high-quality? Was it easy to understand? Presented in and interesting way? Was the content in-depth or too technical to understand?
- Ask about the delivery methods. Was it easy to navigate and find each section, materials, and units?
- What about duration? Was it the right length?
- Ask them to rate you as a trainer regarding your empathy, expertise, and your communication skills.
- Were there technical issues that need to be addressed?
- What about accessibility? Was it easy to log? What about the colors, content’s font size, and audio?
- Ask if they enjoyed the gamification features. Why or why not?
- Were their expectations met? Would they recommend the course to others? Do they have suggestions on improvements?
Take the feedback you receive and use it to make improvements to your course. Be sure the feedback is viable and will help everyone. Don’t make changes if you receive them from a disgruntled student who didn’t do the work and finish the course. Once the improvements are made you can relaunch it for more sales.
Do This Next
It may seem impossible to create an course in seven days or less. But as you can see, it can be done. Follow the steps to create your course. Begin by choosing a topic. For a quick course like this, stick to something you know well in order to limit the research time.
Create an outline for your topic. Decide on the type of content you want, as well as who will create it. Will you use Private Label Rights products or repurpose your own content? Will you use curated content or create fresh? What combination of the different types could you use to add more value to the user?
Begin creating the content. Create a script for video and slides for content that is more visually appealing. Depending on how your students learn best, you may want to include content which includes a variety of learning modality preferences.
Decide where you will be hosting your course. Will you be hosting it on your own website, on a paid platform like Thinkific or another platform? Take time to research your options carefully to present students with a wonderful experience.
Create your landing page and a sales page along with any graphics and images you need. Be sure to create images that potential students can share with their friends, family, and others who are interested in your topic.
Finally market it. Begin the first day by creating buzz around the course, get affiliates to sell your course, and use social media to get the word out. You may even want to create a contest, event, or activity to get your audience excited.
Ask students for feedback about the course and your teaching style. Listen to what problems the students had, what was confusing to them, and what needed more clarification. Ask them for testimonials you can use in your marketing campaigns.
Use their feedback to improve the course experience and fine-tune the details a bit more. Continue promoting it for more sales but don’t forget to take time to make changes for a more polished course.