Do You Ask The Right Questions? Smart online marketers know that asking the right questions is the most important aspect of establishing your expertise in a successful niche. Let’s say your niche is “how to avoid foreclosure on your home.” The tendency is to jump ahead of your prospects and give them information on loan …
Four Proven Methods To Get More Sales Now Are things not going the way you’d like? Want more sales? Feeling kind of helpless? You’re not alone. As marketers, sooner or later we’ve all been there. The important thing is to DO something. Any action is better than paralysis, because it gets you moving. You can …
How A Tornado Helped Start A Highly Profitable Business This is, pure and simple, a lesson in flexibility and adaptation. All too often I see new marketers who KNOW what their customers want and KNOW how to best market that product to them. And these are almost always the marketers who fall flat on their …
The Tornado That Spawned A Multi Billion Dollar BusinessRead More »
Your Autoresponder Makes The Perfect Personal Assistant The best outcome of your first online marketing campaign is a big response. The worst outcome is being overwhelmed by thousands of responses awaiting your response. Online buyers expect instant response to their information requests. So not only will you frustrate your potential clients, but you’ll wear yourself …
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Why You Need A Backend Strategy When Selling Information Products When you start selling information products on the ‘net for profit, you may be thinking you’ll set out to create multiple items for many different niches. But you really need to take an approach that leverages the lists you’ll be building whenever anyone purchases one …
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How One Woman Became A TikTok Millionaire While I am still having trouble typing “TikTok” (my fingers invariably type “TickTock”) there are folks making a million dollars a year and more on the platform. I guess I’m a little bit behind the times, which is why I reached out to someone who is a TikTok …
Only Mental Toughness Separates Success From Failure I once watched a TED talk about what separates ‘A’ students from ‘B’ students and generally why some students perform better than others. Angela Duckworth said that it’s not the talented, or intelligent that make it, it’s those students that persevered, it’s those students that tell themselves that …
Mental Toughness Is All That Separates Success From FailureRead More »
What’s a Customer Worth To You? Do you know the economic value of each customer who buys from your site? If your answer is, $47 or $95 or the price of your product, then that’s the wrong answer! You just identified the value of the first purchase. A more important number to know is the …
Having a Successful Product Launch Creating your first product can be so exciting. You’re waiting for that influx of hard, cold cash, but if you don’t have connections and a blueprint of how to launch a product successfully, you might find that it enters the marketplace without much fanfare. This can be very disappointing – …
Information Product Dos and Don’ts Information is a key element for Internet marketing, but never let this your passion for the topic get out of control. The more you’re emotionally invested in your information product, the easier it is to make this mistake. If you create an amazing eBook on a topic that fascinates you, …