Getting Started The Right Way In Niche Affiliate Marketing
Niche affiliate marketing can be a great way to start working from home, but only if you choose a niche that suits your passions. Working in any niche can be more challenging when you don’t like what you’re doing. But when you love what you’re doing, you wake up in the mornings with the energy and the enthusiasm to get to work.
Take a few minutes and consider which niches might fit with your passions. If you’re not sure what your passions are, imagine you have a whole day to yourself. What do you spend it doing?
Would you spend it perfecting new recipes? Exploring your city? Writing movie reviews? If you’re still having trouble, look at your existing hobbies. What do you enjoy doing in your spare time? What do you spend your money on?
Taking a moment to consider what you love doing will help you decide which niche is the best fit for you. Or maybe you recently discovered niche you’re passionate about. What do you do then?
Begin reading and researching. Fully immerse yourself in your chosen niche. Sign up for every email list that you can. It pays off in big ways to know the current issues and events in your niche.
Spend time browsing websites – both of experts and amateurs alike. Blogs are a great way to learn about what’s happening in the niche industry you plan to use for your business. Search blog directories for your category by going to a search engine and typing in “blog directories.” Then choose a blog directory and browse it by category.
By now, you probably have a list of potential niches just waiting for you to tap into. If so, it’s time to trim that list. Par it down to your top three. These three should be your main choices – the niches you have the most interest in.
Don’t just go by income level (although you should consider that, too). Just remember when your niche interests you, it shows to your customers and when you’re only in it for the profit you can make, that shows too. Choose a niche that you can earn an income in and gain personal satisfaction from.
Once you know which niche is right for you, take a minute and ask yourself, “What’s not being covered? Which audiences are being ignored? Who are the rising stars on the horizon and how will they change the niche?” Since you already have an interest in these niches, you’ll be better at gaining consumers that other entrepreneurs are missing.
After Nailing Down a Niche You Need to Tackle Keywords
After you’ve picked your niche, you need to do some keyword research in order to get the word out about your site. Many beginning entrepreneurs make the mistake of choosing their niche and then launching a website shortly after that with no thought to keyword research.
But entrepreneurs that grasp the benefits of well-chosen keywords take the time to research because they understand the relationship between traffic and keywords. Proper keyword research will allow you to know which words get your target audience’s attention because those are the words they use themselves in a search engine.
Keyword research will position your website or blog at the top of search engine results so that your site receives plenty of traffic. When you’re targeting keywords, even subtle things like the plural form of a word make a difference.
For instance if your niche is pet training then it’s important to know that the word ‘dog’ receives forty five million searches a month while the word ‘dogs’ receives only sixteen million.
Your goal is to select keywords that will garner you the most searches per words. What you’re looking for is something with little competition but a lot of searches. You can shell out money to pay for fancy keyword tools like Market Samurai to help you in your quest, but there are free alternative tools like Google Adwords Keyword Tool where you still get the information you need to get the traffic you want.
Using the wrong keywords means you’re missing out on important traffic and missing out on the sales you could be making. You can use the wrong keywords and bring people to your site, but it’ll be those people who are not interested in what you’re selling. You want your keywords to be relevant to your audience.
When you build your site, you also want to make sure that you not only use keywords in your paragraphs, but you also want to make sure that you use keywords in your titles. When you pick a name for your website, select one with a keyword or keywords in the URL.
Remember the better you use SEO on your site, the higher it will rank when search engines display the results. One of the mistakes entrepreneurs make is naming their pages incorrectly in general.
Be specific. Don’t have an ‘About’ page. Going back to the earlier example about pet training, have an ‘About Pet Training’ page. When you put up a contact page or box, use a keyword phrase there as well. Such as, “Contact me for more information on pet training.” This nets you additional keywords.