A Realistic 5-Day Work Week Blueprint for PLR Sellers

Private label rights (PLR) content packs are a very helpful tool for online entrepreneurs who have no time to create the volume of content they need to represent their brand. By catering to the needs of busy individuals with readymade content they can call their own, you can earn a nice, six-figure income.

In order to succeed as a PLR seller, you have to know how to identify the best topics, understand the type of content your prospective buyers are looking for, and create packs that are well-written (or recorded).

Not everyone has talent for content creation, so the PLR that you create and sell should be able to be used as is without any changes, unless the buyer wants to add personalization and tweaks to make it more unique.

Below, you’ll find a schedule for a five-day work week you can carry out as a PLR provider who launches content packs other affiliates will want to promote. You can also add your newly launched content to a store that helps you profit for years to come.

Monday: Planning Your PLR Product Launch

In order to launch a successful private label rights package, you need to conduct a little bit of preliminary research to find out which topics are in demand when it comes to PLR. Not every topic is meant for PLR.

You want to have a topic where there are plenty of buyers, because this content is priced significantly cheaper than what it would cost them to hire a ghostwriter. Because of this lower price point, you have to make up for it volume of sales.

So just because someone comes to you with a request for PLR about a niche topic they blog about, it doesn’t mean that will be a good seller with the PLR community as a whole.

You can look at past PLR launches to see which topics go over well. These will include things like marketing, personal development, health, fitness and weight loss, anti aging, survival, pets, and more.

Come up with an idea that would be perfect for a hungry audience who has numerous content needs. You can base it on what’s currently trending in the news, what consumers are buzzing about online, or use an evergreen slant that they can use on their blog, in email autoresponders, as an info product or lead magnet, etc.

You want to conduct some research into the topic itself to make sure that you are adequately prepared to write about the topic in depth. Your content needs to deliver value to the buyer’s audience.

After educating yourself about the topic, you want to figure out what type of content you want to sell and then create an outline that will help you move through the content quickly and easily during the creation process.

Some of the most popular PLR products include articles that they can use on their blog or in emails, lead magnet reports, full eBooks or video courses, sales copy, product reviews, and social media elements.

Tuesday: Preparing Your JV Page, Listings and Sales Copy

While you might think this task comes later in the process, the creation of your joint venture (JV) page should be done early on so that your prospective affiliates can find the listing and prepare for your launch.

Giving affiliates ample time to prepare means they can have time to create a bonus and put your launch on their schedule so that you’re not getting turned down because other product creators beat you to the punch.

Your joint venture page needs to include some standard elements. First, you want to tell them the date(s) and time(s) of your launch – including when it begins and when it ends. You also want to tell them exactly what’s included in the product.

If you have a funnel, make sure they know how it unfolds, including all upsells and downsells, price points, commission percentages and what’s included at each level of the product purchase.

Many affiliates will appreciate having one or more email swipe files that they can copy and paste into their autoresponder system. You can give a brief or more detailed swipe for every day of your launch to help them maximize their promotion.

You’ll want to create your product listing(s) on the platform that you’ve chosen to launch your PLR on. You might be launching on Warrior Plus, JVZoo or your own system like AMember, which has a built-in affiliate program.

Make sure you go back to your JV page and include the links to where the prospective affiliates need to go to apply for and get their own personalized affiliate link. Once this is done, go ahead and work on your sales letter.

Your sales copy at this stage can include the main headlines, sub-headings, bulletpoints, buy buttons and other things like the urgent call to action. You can go back after your product creation is finalized and include the specifics about your PLR – such as word counts and page counts.

By the end of today, you want the bones of your technical system up and ready for you to fill in with details later. This makes the process go quicker once your content is ready to sell.

Wednesday: Complete Your Content Creation and Multimedia

Creating content for a private label rights launch is a bit different than how you would create content for yourself. With private label rights, you are creating content that other people can use as their own.

That means you will not be using your own stories and experiences in the content itself. But there are some PLR sellers who don’t understand this small issue and how ridiculous it will look if a buyer copies and paste your content into their site with references about your life instead of their own.

The most important thing your content has to do is be a valuable resource for those who consume the information. Your buyer wants this content to brand them as a leading niche expert.

It has to be of a high enough quality that people will hand over their name and email address in exchange for the content as a free gift in the form of a PDF lead magnet. Or, if you are creating a full eBook or video course for them to use in their business, it has to be valuable enough that people will be willing to pay for it.

You never want to take shortcuts with your private label rights. You should approach the creation of this content as you would your own. That means if you write an article, it should be a well researched, and thorough content piece that has the ability to rank high in the search engine results pages.

If you are creating content in text format, make sure you deliver it in both Word and Txt files for your buyers. If you want to, you can also turn the Word document into a readymade PDF.

You may also want to use different media formats for your private label rights creations. While most vendors specialize in text only, others add different elements such as images, audio, and video.

For images, you might do a series of slideshow graphics that they can use to record their own presentation with their voice. Or, you can extract a specific quote from a longer content piece and create a social quote poster.

You may even have the ability to create a longer infographic that summarizes some of the more in-depth information in your private label rights. If you complete a full text eBook, you may want to record yourself reading the book and turning it into an audiobook format for your buyers.

Another thing that is very popular is to add video to your package. You can turn chapters into modules where are you put the text in a slideshow that you build on Canva or in PowerPoint and then screen capture record using Camtasia or CamStudio.

Thursday: Take Care of Contests, Updates and Affiliate Recruitment

Today, you want to handle some of the tasks that will help your launch perform better. First, make a decision about whether or not you want to include a contest for your private label rights launch.

This is not a mandatory thing, but it often sweetens the pot enough to get other private label rights vendors on board for your launch period this can benefit you in many ways, including sales but also the addition of subscribers.

Whenever you host a contest, you want to do more than simply giving bragging rights to the participants. Instead, you want to hold back a little of the earnings so that you can pay out cash prizes to the winners.

You can ensure that you won’t lose money by setting minimums on the prize winnings period that way comma you will never be paying out more than the affiliate brought in your sale.

Take today to go back to your sales letters and JV pages and insert the correct word counts, page counts and minutes (if you have other media formats) so that buyers know exactly how much product they’re getting.

Another good idea is to create an excerpt of the content so that people can get a taste of the quality your content has to offer. Whether it’s text, audio or video, if you’re not well-known as a PLR provider (and even if you are), it’s always wise to let people see a bit of what they’re buying.

This is not only helpful for the buyer, but it benefits you, too. You’re giving away a small snippet of the content so that people can weed themselves out if the content isn’t right for them.

This prevent you from having angry or disappointed customers. It also prevents refund requests and chargebacks. That can protect your accounts on payment processing platforms – and it helps ensure affiliates continue to promote you.

Next, start recruiting the best affiliates for your PLR launch. While some normal marketers will promote PLR, some of your best affiliates will be your competitors – other vendors who also sell PLR.

These people have lists of PLR buyers and they often cross promote one another. But the quality has to be good, the package has to hit the sweet spot of what customers want at the right price point, and you need to make it worthwhile to the affiliate financially.

Approach other PLR sellers who sell content similar to what you sell. If you’re selling text-based PLR eBooks, it doesn’t make much sense to approach a PLR vendor who sells fairy coloring book pages.

Instead, go to other PLR vendors who sell text content, too – or content in the same niche topic. Give them a link to your JV page and a review copy up front so they can see if they feel the product will be a good fit for their audience.

Friday: Handle Launch Day Tasks and Follow Up Procedures

Your PLR launch tasks will be to conduct a preliminary test run on your funnel. Most platforms have a way to set it up so that you can pay a penny to run a test purchase before setting it back to full price.

Be available for approving (or denying) any affiliate requests and respond to emails and private messages in a timely manner if someone needs a review copy or help answering a question.

If you do have a contest, keep an eye on your earnings versus what you have to pay out to prize winners, and leave enough in your account to pay it promptly whenever the contest and launch ends.

You can motivate your affiliates to push hard by giving updates on who is in the top leaderboard positions. Once you know sales are going through and customers are not contacting you with any problems, you can leverage the momentum your launch is getting.

Spend the day mapping out your next launch. Doing this today will help people see that you’re a consistent PLR provider. This is important to both buyers and affiliates alike. Your content will have the tone and style loyal buyers want more of, and affiliates who earn commissions will want to plan for your next launch.

Pick a topic today and try to set a date for your launch. Notify all of the affiliates who are onboard for your current launch about the next one, and invite them to get on your list for affiliate notifications.

Put your listing on Muncheye as a preliminary placeholder so that competing PLR providers can select a different date if this matters to them. The process today is what’s known as striking while the iron is hot – taking advantage of the momentum.